Hello I'm Alice

Interaction and Visual Designer

Through digital and hand drawing I can explain concepts, give them shape and identity, and tell stories.
Interaction Design
A user-centered mindset and a good knowledge of UX principles help me to develop interesting and intuitive digital experiences. Here's a list of research and production methods I use to create products: Benchmark and Content Analysis, Personas and Scenarios, Architecture, User Flow and Wireframes, Sketches and Infographics, Dynamic Prototypes.
Visual Design
I believe in the power of visual design: a good UI drives users in the right direction and a proper look and feel moves their perception. In early stages I rely on empathy driven design to transmit moods through drawing, colours and typography. Once the concept is clear I work on details to define consistency and readability.